While it is fun to watch the 800 lb Gorilla squash every one, Amazon has to
face competition at some point.
Even just for the sake of something to write about! While AWS is
fundamentally amazing, it’s now quite a well established and therefore
boring facet of the market. It’s far more interesting to explore who
might rise to give them serious threat, and how.
My bet is on Google, who else. They’re eating the whole world so why
not Cloud hosting, and who does large-scale data centres better? These guys
are the ‘Titans of Cloud’, they’re fighting it out on a
playing field far above any one else and once they go at it, this will be
like a boxing match between Zeus and Odin!
One key point I’ve highlighted to folks about Google IaaS is that in
contrast to its other products, like Search, Maps, … etc., their IaaS
play is b... (more)
Probably the most impactful way to describe the potential and impact of Cloud
Identity technologies and the IRM concept (Identity Relationship Management)
is through starting to look at how these trends will modernize the SOA
(Service Oriented Architecture).
A while back I proposed an idea of the ‘D-SOA’ –
Distributed SOA, based on the principle that in the XML Web services world
the enterprise architect would move from writing software that addressed
other software within their own corporate domain (SOA), they would evolve to
addressing this and also domains o... (more)
Another 2014 prediction is the evolution and emergence of the ‘Cloud Name
System’, a directory system for Cloud applications in the same way DNS
(Domain Name System) works for the web and email.
Lori Vittie wrote a while back about the need for an ‘SNS’ – a
Service Name System, a DNS type directory approach but for Cloud Services so
that they can be entirely loosely coupled from their IT infrastructure.
Tim Berners-Lee, the inventor of the web, himself described a scenario of
‘Socially Aware Cloud Storage‘ that applies this same ideal of
abstraction to our personal data across a... (more)
As Sarah Frier writes on Bloomberg the recent $19 billion acquisition of
WhatsApp will fuel a series of follow on acquisitions, the ideal feeding
frenzy for savvy entrepreneurs.
These opportunities provide the ideal context for the best elevator pitch for
Basically if any one asks me for a quick overview of Cloud Computing, I
always point to the value it offers startups as the best way to summarize the
benefits. This very nicely articulated in this Mashable article –
The ability to more rapidly bring new products to market while minimizi... (more)
At a pre-conference Meetup recently, one of the organizers waxed poetic about
how the cloud is changing how companies do business. His big example
was ZipCar, the car sharing company. His example was how Zipcar uses cloud
to deal with data.
But, I think he missed the bigger analogy there: how cloud is changing IT
the way Zip car forever changed car ownership.
Photo credit: Zipcar Mediaroom. What up, CFT headquarters in the background
Before Zipcar, a few large firms dominated the car buying market. If you
wanted a car you went to a dealership and negotiated a long term contract. ... (more)